Splitwise’s early pitch deck reflects the founders’ vision of making it easier for people to manage shared expenses by creating a simple, intuitive app for splitting bills and tracking IOUs. Recognizing the common frustration of managing shared costs among friends, roommates, and travel groups, Splitwise set out to eliminate the awkwardness and hassle of money management. The deck highlights the market need for a reliable tool to manage group expenses, the key features that make Splitwise stand out, and the strategies that would help it become a popular solution for anyone looking to keep their finances organized and transparent in group settings.