Snapchat’s early pitch deck captures the founders’ vision of creating a new way for people to communicate through disappearing messages. Recognizing that conversations should be more spontaneous and less permanent, Snapchat introduced a platform where users could share moments that would vanish, mirroring real-life interactions. The deck highlights the unique value proposition of ephemeral messaging, the potential to tap into a younger demographic, and the strategies that would help Snapchat evolve into a major social media platform, changing the way millions share their lives online.