Intercom’s early pitch deck outlines the founders’ vision of transforming customer communication by creating a platform that connects businesses with their customers in a more personal and meaningful way. Recognizing the challenges companies faced in managing customer relationships, Intercom aimed to streamline communication across multiple channels, making it easier to engage, support, and understand users. The deck emphasizes the market demand for better customer interaction tools, the innovative solutions Intercom offered, and the strategies that would help it become a leader in customer messaging, ultimately changing how businesses build and maintain relationships with their customers.